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OpenAI named Emerging Leader in Generative AI

OpenAI has been named an Emerging Leader in Gartner’s 2025 Innovation Guide for Generative AI Model Providers. The recognition reflects our enterprise momentum, with over 1 million companies building with ChatGPT.

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November 17, 2025

OpenAI named Emerging Leader in Generative AI

Gartner recognizes OpenAI as an Emerging Leader in the 2025 Gartner Innovation Guide for Generative AI Model Providers. We believe this reflects our progress in supporting over 1 million companies deploy AI safely and at scale.

To us, this recognition reinforces something we hear constantly from our customers like Amgen, Cisco, Morgan Stanley, T-Mobile, Target, and Thermo Fisher Scientific: AI is becoming a core layer of enterprise infrastructure . Companies aren’t just experimenting—they’re deploying AI systems that reshape how work gets done. We’ve invested heavily in privacy controls, data governance and residency, monitoring, and evaluations so enterprises can deploy AI safely.

A Gartner chart titled “Generative AI Model Providers” showing four quadrants that categorize companies based on features (vertical axis) and future potential (horizontal axis). 	•	Emerging Leaders (top right): OpenAI, Google, Alibaba Cloud, Amazon Web Services, IBM, Anthropic, Writer, Microsoft. 	•	Emerging Challengers (top left): Meta, Mistral AI. 	•	Emerging Visionaries (bottom right): UiPath, Cohere, Vectara, AI21 Labs, Orq.ai. 	•	Emerging Specialists (bottom left): Adobe, Scaleway, Fujitsu, H2O.ai, fal, Aleph Alpha.  The chart legend indicates two survey types — blue diamonds represent surveys completed by vendors, and light blue diamonds by Gartner. The note at the bottom states: “Source: Gartner, as of November 2025 (Gartner aims to update this Emerging Market Quadrant on a quarterly basis on gartner.com) Pilot.”

Over the past year, OpenAI has become the fastest-growing business platform ⁠ in history, now serving more than 1 million companies across industries. Our enterprise momentum is fueled by people going to work asking to use one of their favorite tools—ChatGPT. Over 800 million weekly active ChatGPT users come in already trained, making pilots faster and ROI quicker. It’s why ChatGPT Enterprise seats have grown 9x year-over-year.

We think that our placement as an Emerging Leader reflects the progress our teams and customers have made together—but we’re still early. The next wave of AI systems will be more collaborative, more capable, and more deeply integrated into how companies operate.

Our focus remains the same: Help every organization turn AI from an idea into measurable impact.

“This recognition from Gartner is an encouraging step, and we’re energized for what comes next.”

Gartner, Innovation Guide for Generative AI Model Providers, Radu Miclaus, Arun Chandrasekaran, Justin Tung, 13 November 2025 .

GARTNER is a registered trademark and service mark of Gartner, Inc. and/or its affiliates in the U.S. and internationally and is used herein with permission. All rights reserved. Gartner does not endorse any vendor, product or service depicted in its research publications, and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner’s research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.

Gartner clients can read the report at: https://www.gartner.com/document/code/840092 ⁠ (opens in a new window)

  • 2025

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